When faced with big decisions, you want the best possible predictions to reduce uncertainty and improve your chances of success.
Tap the Wisdom of Crowds with Prediki's prediction market platform. Get meaningful forecasts, explained by the motivations driving human behaviour. Double up on what works and preempt problems before they arise. "If only I had known" is a thing of the past. The future is Prediki.
The future is uncertain but in predictable ways
Good decisions are based on predictions of the likely outcome of possible courses of action. Prediki taps collective intelligence to generate predictions of gold-standard accuracy, condensing the complexity of human action and reaction.
When it comes to future questions - What will be? What is our best action? - traditional research methods rely on merely claimed answers which suffer from many biases. Prediki eliminates bias by looking at the real behaviour. It produces verifiable predictions, quantitative forecasts for meaningful objective KPIs, backed by qualitative insights gleaned from deep psychology.
Read success stories of clients who have worked with Prediki.
The Prediki DifferenCE
Claims about future behaviour are highly unreliable. Prediki never asks for answers, we ask for bets. Virtual ones.
What we do - What You Get
We harness the collective intelligence of consumers, employees, or experts.
We aggregate individual predictions into the best possible forecasts and insights.
You will learn how to optimise the likely success of your strategies, ideas, and plans.
You will discover trends, reversals and open spaces for innovation and new products.
From Inspiration to Launch: Fully Integrated Quant & Qual Insights
Identify Future Trends
Which cultural drivers or dissatisfactions will impact our company?
Explore Market Opportunity
Which benefits open a favourable entry path for our idea or concept?
What is the potential of our groundbreaking innovation? Forecast future sales.
Pick the Best Ads & Spots
How will our market share react to a new ad campaign? How can we improve it?
What is the optimal price or premium? How will sales change after up or downsize?
Find Best Brand Fit
Will a rebranding improve our position? Will a new pack design attract more buyers?
Some of Our clients
What clients say
“Mindblowing! The power of Prediki's approach is evident, it generates very rich, lucid data.”— German Dziebel, Ph.D., VP, Head of Human Intelligence • Sparks & Honey, an Omnicom Company (USA)
"Wisdom of Crowds is now a success story of our organization. Prediki helps us to improve our forecasting accuracy and internal communication. We experience a new evidence-based era in marketing."SeungWoo Lee, Corporate Strategy & Marketing Group, LG Display (S.Korea)
"We have found Prediki's methodology to be extremely powerful, delivering predictions as well as the reasons underlying the results."— Carl Macinnes, Director, Sales and Marketing Disruption • Fonterra (New Zealand)
"I have seen a client organization use Prediki in parallel to a traditional, mainstream research methodology across 10 projects and they have consistently delivered more reliable predictions."– Dr. Peter Steidl, Principal • Neurothinking (Australia)
"The results-oriented questions of Prediki make it an ideal tool for the implementation of a modern holistic market research program."– Dr. Sophie Karmasin, Karmasin Research & Identity (Austria)
by Karl Popper
"If a statement is not falsifiable, it does not speak about reality."
We do not just ask questions, we ask them for verifiable predictions.
by Sigmund Freud
"Man is not a rational being, he is a rationalising one."
Asked to defend their predictions, people reveal their deep psychology.
by Friedrich A. Hayek
"The solution for the imperfection of knowledge is the market mechanism."
It is very hard to beat a prediction market in forecasting accuracy.